SECTORS

SECTORS

our industry expertise

We are courageous explorers, entirely in your best interest. We support clients in business and politics in their positioning and performance, mastering the sprints of success-critical situations as well as the marathon of sustainable reputation work. We keep your goals firmly in sight. Your licence to operate is as relevant to us as your ambition to grow.

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energy

The energy transition is one of the greatest transformation processes of our time. Many decisions with relevance for the future viability of our society are being made now. All sectors must fulfil their obligations for the collective endeavour. We closely monitor the political debates surrounding grids, hydrogen, the digitalisation of the energy transition, the future of the electricity market, and all other relevant energy topics, and are developing public affairs programmes for this purpose.

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finance

European financial markets are among the most regulated in the world. However, European banks, insurance companies, and investment firms still cannot benefit from a fully comprehensive European single market and are therefore under strong pressure in global competition. The European Banking and Capital Markets Union represents a continuously evolving regulatory landscape, while digital payment systems, fintechs, and cryptocurrencies create additional need for regulation. Through public affairs programmes, we advise and support financial companies in presenting their market-specific concerns to political decision-makers as well as regulatory and supervisory authorities.

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Reimund Simon

Managing Partner

Cornelius Winter

Principal Partner, CEO

food & consumer goods

Everyday products, from food to hygiene articles, are increasingly the focus of extended producer responsibility. Discussions span various aspects, including packaging design, recycling, circularity, circular economy, climate-neutral production, and climate-neutral application phases. Additionally, topics such as healthy nutrition, responsible advertising, and working conditions in the countries of origin of raw materials are among the prominent discussion points. The role of manufacturers and their responsibility for their products along the value chain go hand in hand with a dynamic regulatory environment in the areas of environmental, sustainability, development, and consumer protection policy.

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health

Health has many facets, which is why we take a holistic approach to political communication. We address various aspects, from the patient perspective to well thought-out concepts for communicating health policy issues and indications. We also excel in addressing stakeholders through event and social media formats. Together with our clients, we design and implement effective communication strategies. In doing so, we remain closely attuned to significant political developments, while also ensuring the necessary change of perspective to communicate and discuss topics off the beaten track. We ask the right questions, set impulses, and accompany our clients all the way from analysis to conception to implementation.

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Antonia Meyer

Managing Partner

Jan Böttger

Managing Partner, COO

industrials

The German and European industrial and innovation sectors face significant pressure to adapt to various changes, including digitalisation, climate protection, geopolitical developments, shortage of skilled workers, carbon leakage, and relocation of investments. The transformation of energy-intensive production processes and those reliant on fossil raw materials is also a monumental challenge.
Competitors in Asia and America have already found their own approaches to strengthen their competitiveness. We advise and support industrial companies, both at the federal and EU levels, in adapting the respective regulatory frameworks to the transformation steps. In addition, we expertly navigate through political and media debates, ensuring considerations like securing employment and locations, long-term investment cycles, and international competition are factored into the equation.

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real estate

Housing is systemically relevant and is a central topic in political and social discussions. The situation in the housing market, particularly in urban areas, provides significant social tensions. Legislators must quickly find solutions to achieve the necessary goals, particularly in the realm of new housing construction. Striking a balance between creating the necessary affordable housing, meeting the climate targets in the construction sector, and solving the financing issues of construction is crucial. We facilitate stakeholder dialogues to jointly arrive at better solutions among relevant parties. We also develop public affairs programmes to engage in the ongoing political and social debate.

Our experts for your expedition

Cornelius Winter

Principal Partner, CEO

Jan Böttger

Managing Partner, COO

retail

“Retail is change” is not a platitude, but a reality that has been lived for years. Stationary, digital, omnichannel, marketplace, or platform: every business model faces regulatory and communication challenges. Retailers’ responsibility is often at the heart of these challenges, along the value chain, for sustainable supply chains, labour relations, collective bargaining, and social partnerships or consumer protection. Since our foundation, we have been dealing with these issues and develop tailor-made public affairs strategies with and for our clients and reliably implement them in analyses, formats, partnerships, and media work.

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tech

From artificial intelligence to semiconductors, platform regulation and competition policy to data protection issues and content moderation, we know our stuff when it comes to digital policy and tech regulation. For many years, we have been supporting our clients at the European, federal, state, and local political levels in keeping track of the multitude of regulatory projects. We assist them in representing their interests in the political arena through customised advocacy and communication strategies, ensuring their concerns are introduced at the right time and in the right place in the political process. Whether you’re a digital marketplace provider or a global cloud service provider, we ask the right questions, set impulses, and make our voices heard in the debate.

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mobility & infrastrucure

Whether autonomous driving, alternative transportation, or the future of rail, we are concerned with the change in mobility from various perspectives. The mobility revolution is in full swing. What exactly that looks like is part of social discussions and political decisions. We regularly support our clients in transport and infrastructure policy regulation projects to ensure that the backlog of renovation work is cleared, and innovative providers can gain a foothold in Germany and Europe. In addition to rapidly advancing technology, critical infrastructure is increasingly the target of attacks. This puts it not only in the regulatory focus, but also at the top of our agenda.

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public sector & non profit

Effective communication of political content is essential for promoting transparency, understanding, and trust between institutions and society. We achieve this by crafting strategic and engaging messages that simplify complex issues and resonate with target audiences. Through an open dialogue between decision-makers, institutions, civil society actors, as well as those affected, open questions are addressed and crucial connections are clarified. We also use creative measures to achieve visibility and open channels to the relevant target groups. We are involved in this process every step of the way. With our experience, we navigate a wide range of topics, delve deep into complex content, and at the same time keep an eye on the overarching contexts. Our basecamps anchors us in national affairs, while our knowledge and network empower EU-wide communication for a diverse range of stakeholders.

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